Shu Brand - Foot Measurement Guide

Shu Brand - Foot Measurement Guide

What You Need

  • 2 plain A4 papers

  • A pen or pencil

  • A ruler (in centimeters)

  • A wall

  • Your phone (to record a short video)


Step 1: Trace Your Foot

  1. Place the paper on the floor against a wall.

  2. Stand on the paper with your heel touching the wall.

  3. Put your full weight on the foot.

  4. Ask someone to trace around your foot (pen held straight, not angled).

  5. Repeat for the second foot.

📌 Always measure both feet — one foot is often slightly bigger.

Step 2: Measure Foot Length

  1. Draw a straight line from the tip of your longest toe to the back of your heel.

  2. Measure the distance in centimeters (cm).

  3. Record both feet.

Example:
Left Length: 27.3 cm
Right Length: 27.8 cm

Step 3: Measure Foot Width

  1. Locate the widest part of your foot (ball area).

  2. Measure straight across from one side to the other.

  3. Record both feet in centimeters.

Example:
Left Width: 10.2 cm
Right Width: 10.4 cm

Step 4: Record a Standing Video (Required)

Record a 10–20 second video while standing barefoot showing:

  • Front view

  • Side view

  • Back view

This helps us assess:

  • Arch type

  • Foot shape

  • Toe spread

  • Ankle alignment

  • Shoe suitability (loafers, oxfords, slippers, etc.)

⚠️ Orders cannot proceed without the video.

Step 5: Send Us

Please send the following:

  • Foot Length (Left & Right)

  • Foot Width (Left & Right)

  • Your regular UK/US shoe size

  • The standing confirmation video

Important Notes

  • Stand fully upright when measuring (do not sit).

  • Do not guess your size.

  • Do not send only your regular shoe size.

  • Shoes are produced strictly from the measurements submitted.

  • Incorrect measurements are the customer’s responsibility.

  • All files should be uploaded in a Google drive and link shared in the form

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